Your website is your weapon if you are in an online business and so it is essential that this weapon is always fully loaded. The bullets are the website design, structure, navigation, images, etc. When the users come to the website they will judge it in just 30 seconds of surfing. This is the time when you have to hold them through attractive website design and content.

I will share some of my experiences regarding website interface… 

Website stands on a bamboo of design

The design of a website is its most important part as it makes the site more aesthetic. Before developing the website it is necessary that you first finalize its design. Here are some points you must consider while designing the website.

• Main theme
  

While selecting the main theme you always have to focus on the business theme. If the website is related to business then it will convey this to the users. For example, if the business is related to healthcare related equipments, then you have to choose a theme which is developed with a combination of green and white colors.

• Font size
  

Understand your users and their needs. If you are going to develop a website for a charity organization, then you have to keep big font size or 12 which is the standard size. Sometimes the text may not be readable; then users navigate to another website. You have another option whereby you can provide personalized font size where users can set their required font size themselves.

• Banner
  

Take full advantage of your website in your product promotion by keeping a banner on your homepage. Actually, such types of banners will create curiosity in the users’ minds and this will lead them to the product page. Make an attractive banner with some interesting text; this will definitely help you a lot.

Content structures 

We can define content as the heart of the website. Content plays a big role in the website’s success and so always focus on it. If it is informative and easy to understand then users will love it and you will get huge traffic. Structuring the content is quite necessary so users will get their required information with a single click.

Navigation

Navigation is like a map of your website which will show the route to the users. If the navigation is perfect then the user will easily and definitely reach the destination. Put your contact us page button on each and every page of your website for, if the users get interested in your product, they will easily contact you.

Signup and Contact us forms

This is the place which will give you the sales and so it is vital that you have the type of forms that customers like the most. Keep this form short and only ask information that is required. Avoid address, zip, city, country etc as it will irritate the users and they will avoid the forms.

In online business, you don’t have an opportunity to judge the customer hence you have to think of yourself as a customer. If you do that then you will surely give complete satisfaction and a perfect user interface to your users. 

What is your strategy in developing a website interface? Please let me know through comments.

Business – what do you mean by this word? I think everyone’s answer is that business is something from which we will start earning money by selling our products or services. This is very true but starting a business is a cumbersome thing and there are lots of reasons for this. Before starting a business you need to do some groundwork and acquire some knowledge of the field. If you have it then you can do it by yourself otherwise you have to hire a qualified management person. It is not necessary that you must have a degree in business administration but you must have deep knowledge and experience of the subject.

With regard to the IT industry ,there are many challenges currently like selling a refrigerator in Antarctica .If you still want to start a web development company then you have to be more strategic. Only then will you be able to sustain in the industry.

Which are the tractions you need to build before starting a web development company?

Traction 1

Idea and Research phase

This is a phase where your company is in your mind as an idea. You have to execute that idea to make a company. In the very first phase you have to start working on those things which are going to be your obstacles in your startup. You have to transform your imagination into reality and to do that you must do research in those areas which are mandatory in a company startup. Let’s say you have a great idea but don’t have enough capital to make your idea happen. Then this will become your obstacle. So you must find out all these obstacles and learn how to resolve them before setting off to create a company.

Before doing all these steps you first have to redefine your initial idea. Check whether your idea is feasible or executable and if you have found it isn’t, then redefine it. Do this constantly until you get feasibility.

Traction 2

Planning phase 

What have you decided? Have you decided to go alone or do you want to go with a team of partners? If you have decided to do it  alone then it’s fine otherwise you have to find company founders who are knowledgeable. In this second phase, you have completed your idea research and considered all the factors. Now it is time to execute the job and this always depends on the strategy document. The business plan is something you have to prepare before starting a company. 

You must draft a business plan before starting your company. The business plan will keep you on the right track. On the other hand, it will constantly remind you about your goals and plans. You have created your business plan from prediction and from research, but it will be very helpful to you because it has a statistic which will help you a lot in the future.

Traction 3

Execution phase

This is the last phase of startup and at this stage you are all set to go with your plans and team. First of all divide all the tasks between your company founders according to their respective expertise and then start execution. Go with the business plan as you will then get a better idea how to start, where to go and in which time frame. Make sure that you use your capital in such a way that you get maximum impact in a short time and without spending too much.

If I have missed anything in these traction stages then please let me know through comments…