What is Pinterest?

We all know that Pinterest is a great social platform where we can share graphical information and content for online users. People can share images, infographics and other graphical information. Most importantly, it is gaining more popularity than Facebook and Twitter. 

Why Pinterest has Become Famous?

There are many reasons for the popularity of Pinterest. 

Always Provides New:

Pinterest always provides new and interesting stuff in a particular sphere. If you are looking for something new, then you can find it on Pinterest. Compared to other social media websites, Pinterest has visual content. 

Shared Common Interest by People:

If a person is interested in web design and web development, then he/she would like to share more information related to that particular area. 

People like Photos:

People, of course, like photos. Visual content or image is better than reading only text. Because of that, Pinterest drives more traffic towards any website. 

Function / Working of Pinterest

On Pinterest, there are three import actions which you can perform: Like, Comment and Repin. 

You can make favorite pins by liking it. By commenting on pins, you can increase user engagement. By repinning the pins, you can share pins with your followers. These three actions will provide more advantages on Pinterest. 

Pinboards

Pinboards are groups of images and videos. People should create more specific pinboards instead of genetic or general pinboards. You can specify your content to your followers and other online users. 

Increase your followers

Just like in other social media sites, followers are also most important on Pinterest. Consider quality rather than quantity while you are sharing because you can engage your audience with creative and unique shares that people really like. Track your visitors to your website or blog through Pinterest and provide them some special facilities like free products or free newsletters. 

Preferable Image Size

Image size should be 554 pixels. People don’t like to see long images as they have to scroll to see the image. If you have an image with more than 554 pixels, then create a smaller size of image to pin it. Pin a small image and link it to the large image. Travelling images, images with “how to” content etc are more creative than others. 

How to use Pinterest More Effectively?

Here, basic fundamentals for all social media websites are the same like update regularly and provide related information. Below are some important points which should be followed for Pinterest:

Consider Important Interests

One of the big advantages of Pinterest is that the community and user base are different and content-centric too. On Pinterest, there are few fake profiles like other social media sites. You can concentrate on the topics which are more appealing to users. Share only your niche content and share content in which people are interested. 

Follow other people who are associated with your niche industry. Also follow those who have pins or who have shared content related to your niche. 

Presentation of Pinboards

It’s important how you present your pinboards to users. Place your important pinboards first and then others. Use different content for a particular pinboard like funny images and infographics.  Attractive presentation of pinboards with different content can help you target bigger audiences. Use creative description in your pins with your targeted keywords. 

User Engagement

Here the first step is to create boards which contain great stuff related to a particular pinboard. After that identify people who are sharing good content. Re-pins and comments of other users on the pinboards show that people are involved with your community. 

You can create a community of pinboards and invite people to share their content. Run contents on your pinboards to attract people to participate in that. Also offer some exciting prizes. 

Reach Your Target Audience

You need to make sure that content which you shared reaches a wide audience. Give a proper name to pinboard and use hash-tags which are supported by Pinterest. By placing hash-tags, you can make your pins searchable. Hash-tags give more exposure to you and a better chance to be followed by users. 

Ending Summary

Pinterest is becoming a very popular social media website as it provides fresh and visual content. It has an updated new look which is actually more flexible to use. You can also track your pins with Pinterest Analytic. People are more engaged to Pinterest than other social networking site. So provide creative and fresh content. Present your pinboards in such a way that they attract users. 

Visit for web design and web development solutions. Pinterest is a proven great social media website that will drive more traffic towards your website or blog. Give me your views and tips via comments about the same. 





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    About Me

    I am a guy who is an entrepreneur from the heart and that‘s why I have created this blog for those folks who has an entrepreneurial attitude.  I love to share my views on an online venture startup hence this blog will help you in setting up a web development company or an online venture.

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